Making the Best Trails Better

AWSC. ACSA. International Snowmobile Club of the Year

About the Mercer Area Sno-Goers

The Mercer Area Sno-Goers is a volunteer snowmobile club located in Iron County, Wisconsin which is widely known to host the best snowmobile trails in the state. Contributing to that statement we receive over 200 inches of yearly snowfall accompanied by lake effect snow and is further more reason Iron County is a premier destination for snowmobile enthusiasts across the United States.

Tree covered trails, waterfalls, and the Turtle Flambeau Flowage are just a few examples of what our trail system has to offer. As remote and deep in the Northwoods you may travel, you’ll never be too far from a one of a kind establishment to meet your needs.

Being established in 1967 makes it one of the first organized clubs at its time. We have over 150 miles of maintained and groomed trails in the southern part of Iron County. Our club membership exceeds 900 members with 100 commercial sponsorships. We were awarded Club of the Year by the Association of Wisconsin Snowmobile Clubs (AWSC) in 2022, American Council of Snowmobile Clubs (ACSA), and International Club of the year (ISHOF) in 2023, Inducted into the International Snowmobile Hall of Fame in 2023, and have been designated a Snowmobile Friendly County since 2019. 

Our mission statement is making the best trails better, from being involved in local politics, widening trails, improving signage, to increasing membership, our goal remains the same; giving our visitors a once in a lifetime experience when enjoying our trail system.

Latest Posts from Facebook

Mercer Area Sno-goers
Mercer Area Sno-goersFeb 25, 2026 @ 1:52pm
Trail Report 02/25/2026

8- Fair Condition
8a- Good condition
9- Good Condition
9a- Good Condition
10- Good Condition
10a- Good Condition
10e- Good Condition
11- Good Condition
12- Fair Condition
12a- Good Condition
12b- Fair Condition
14- Good Condition
17n- Fair Condition
17s- Fair Condition
19- Good Condition
19b- Good Condition
20- Good Condition
21- Fair Condition
51e- Good Condition
182b- Good Condition
182- Good Condition

Trails are overall in Fair-Good condition.
We have been getting fresh snow which has helped get everything back in shape.

The Turtle Flambeau Flowage and Lake of the Falls are marked, please ride next to the stakes and be careful. Conditions can change rapidly.

This time of year conditions can change rapidly, all we can say is ride while you still can!

As always ride right, ride smart, ride sober and slow down.

#makingthebesttrailsbetter #unitedwetraildividedwefail
Mercer Area Sno-goers
Mercer Area Sno-goersFeb 25, 2026 @ 8:00am
🚧SPONSOR SHOUTOUT!🚧

A big THANK YOU to Altman Excavating for proudly supporting the Mercer Area Sno-Goers! This duo supports our club in numerous ways and we can't say thank you enough, everything they do for us is greatly appreciated.

When it comes to getting the job done, Altman Excavating brings the experience and equipment to handle it all:

🏗️ Excavating & backfilling for basements
🏡 Building site preparation
🚗 Garage slabs — excavation & fill
🌲 Landscaping
🛣️ Road building
🚛 Trucking
🏚️ Building demolition
📏 Grading
🪨 Plus a variety of materials to meet your project needs

No matter the size of the project, they’re ready to help you “Get it done right, right from the start.” 💪

📞 Contact Altman Excavating at 715-476-2077

We truly appreciate your support and commitment to our community!

#makingthebesttrailsbetter #unitedwetraildividedwefail
Mercer Area Sno-goers
Mercer Area Sno-goersFeb 24, 2026 @ 3:04pm
Cabo might not get snow but snowmobilers are welcome!

Shaka’s Delicious Wood Cantina
#makingthebesttrailsbetter
Mercer Area Sno-goers
Mercer Area Sno-goersFeb 23, 2026 @ 8:00am
SPONSOR SHOUTOUT!

A huge THANK YOU to Wisconsin Coating Specialists for being a proud sponsor of the Mercer Area Sno-Goers! Your support helps keep our trails running strong and our club moving forward!

🏠 Residential
🏢 Commercial
🎨 Interior & Exterior Coatings
No job too large or small, they can get it covered!

✨ Specializing in Epoxy & Polyurea floor coatings — durable, sharp-looking, and built to last!

If you’re looking to upgrade your space, give them a call and see the difference quality makes!

📞 715-298-9533
🌐 wisconsincoatingspecialists.com
📧 [email protected]

Thank you for supporting our club and our community! We appreciate you!

#makingthebesttrailsbetter #unitedwetraildividedwefail
Mercer Area Sno-goers
Mercer Area Sno-goersFeb 22, 2026 @ 5:11pm
Don’t forget, clothing store closes on Feb 27th! Get your merchandise while you can.
Mercer Area Sno-goers
Mercer Area Sno-goersFeb 22, 2026 @ 9:09am
The season isn’t over yet! Snow has freshened the trails and they are calling your name!

#makingthebesttrailsbetter #unitedwetraildividedwefail

Latest Trail Report

Trail Report

February 18, 2026

Trail Report 02/17/2026

8- Fair Condition

8a- Good condition

9- Good Condition

9a- Good Condition

10- Good Condition

10a- Good Condition

10e- Good Condition

11- Good Condition

12- Fair Condition

12a- Good Condition

12b- Fair Condition

14- Good Condition

17n- Fair Condition

17s- Poor Condition

19-  Good Condition

19b- Good Condition

20-  Good Condition

21- Fair Condition

51e- Poor Condition

182b- Good Condition

182- Good Condition

Trails are overall in Fair condition.

It’s been warm and real warm, road routes are pretty bare, corners are icy, but the trails in the woods held up well. We are working on a few temporary reroutes before the weekend to get off our bad areas on the main corridors.

We did receive a fresh 3 inches of wet snow overnight with more to come today and tomorrow.

The Turtle Flambeau Flowage and Lake of the Falls are marked, please ride next to the stakes and be careful. Conditions can change rapidly.

Upcoming events:

Club Breakfast at Cleveland’s Clubhouse Saturday at 8am

As always ride right, ride smart, ride sober and slow down.

Become A Member

Starting June 30th of 2025 all memberships expire so to renew your membership for the 2025-2026 season you can start on July 1st. To renew your membership or want to join our club you can either send back the membership form via mail which will be sent out or you can join online by either clicking on the online membership form or print out a membership form and mailing it in. As the second largest snowmobile club in the State of Wisconsin we would like to continue to grow our numbers and become the largest. We thank all of you for your support in "Making The Best Trails Better."

mercer-sno-goers-groomer-010

Youth Snowmobiling News!

2025 Young Groomer of the Year
Brodie’s grooming responsibilities are extensive and vital to maintaining a high-quality and safe trail system. To start, he regularly operates a variety of the White Thunder Riders club’s equipment. He is highly skilled in using and coupling all grooming attachments such as drags, rollers, booms, flail and sickle bar mowers, and any tools related to grading and blading the trails.
Brodie’s willingness to volunteer for grooming, particularly as a young adult, is especially valuable, as well-maintained trails are critical for rider safety and enjoyment. What makes his involvement even more special is that he’s proudly carrying the torch passed down from his dad and grandpa, continuing a family tradition of service and dedication to snowmobiling and the community. With the average membership age of an AWSC member being 50+, dedicated younger volunteers like
Brodie are the reason our club can continue to provide and sustain the high-quality trail system that snowmobilers rely on year after year. Overall, his dedication, friendly personality, and hands-on approach play a key role in keeping club operations running smoothly and Iron County trails in top condition.
Beyond grooming equipment maintenance and operation, Brodie actively participates in a wide range of snowmobiling-related activities that benefit both the club and the community. For example, he’s always ready to help with trail signage installation, making sure trails are clearly marked and safe for riders. Equally important, one of his favorite roles is training adult volunteers on the proper use of grooming equipment, where he generously shares both his knowledge and passion for the sport.
Currently, Brodie is also involved in Iron County’s Snowmobile Safety Program, helping to teach youth safe riding practices as they work toward earning their snowmobile safety permits. His efforts in this area play a vital role in building a strong, safety-minded generation of future snowmobilers.

Gold Level Sponsors